Recruit or Die: How Any Business Can Beat the Big Guys in the War for Young Talent

A guerrilla guide to getting the best college graduates to work for you—without spending like Microsoft, McKinsey, and Goldman Sachs

Recruit or Die is the first practical guide to the entry-level recruiting game—which is very different from other kinds of recruiting and vitally important to every company, large or small.

Traditionally, only large and powerful companies recruit on college campuses, scooping up the best and brightest. But small and young companies

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